Commonly Overlooked Secrets to Graphic Design

By William Jimenez

The success of any endeavor is often hinged on certain practices. The same case also applies to graphics design. Implementing best practices in this particular field paves the way for more desirable outputs.

This is, however, too broad as it encompasses a wide range of related topics. To be more focused, graphic design is discussed here in relation to website development.

Graphic design and web design are often interchanged topics because they appear the same. Both dwell on the viewable face of a page including layout and typography. Web design is more specific as it deals solely on images that are used in electronic media content appearing in websites used over the internet. Graphic design on the other hand goes beyond the scope of internet projects.

More than the blending of colors and fonts into a visually pleasing page, the layout is of utmost importance in graphic design. The arrangement of text and visuals should be properly planned out since a good lay out can create a better page impact.

To illustrate this, imagine a three column website layout. The body or main content is positioned in the middle part as this area is where site visitors train their eyes to look first. Those that may require less exposure are relegated to the side bars. The left sidebar should contain materials that remain constant such as logos. The right sidebar is usually where you position content that are clickable and can re-direct you to another page.The reason is to cater to the navigating convenience of users who are mostly right handed and to easily point and click on image and text links in the same section.

Aside from the layout, another graphic design best kept secret lies in the constant flow of creative juices from graphic designers. The difficulty in creating new and attractive designs can be the consequence of constant production of artistic designs.

When wracking the brain can no longer squeeze even an ounce of creativity, it is best to take a break and derive inspiration elsewhere. A simple change of scenery or a breath of fresh air may spell a big difference. Sleeping on the job may also prove to be beneficial as a quick rest may bring back that sudden burst of inspiration.

The process of graphic design takes considerable effort. Knowing the rules and applying such creatively can yield positive results.

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