Ways to Save Money While Advertising Your Catering Business

By Richard Calvin Myers

When it comes to promoting your business to gain publicity you might want to have a look at your budget as well and advertise in a way that would not bankrupt you right after you have started you brand new catering business. So there are a lot of cheaper ways to rightly advertise your service that you ought to know about. Make the most out of the ad dollars you do have, no matter how limited you are.

Creating your own flyer to advertise your business is simple, inexpensive and it's a great way to generate buzz about your company. If you really want to make your flyer an effective advertising tool, offer incentives or discounts to people who bring in your flyer. This also gives you an informal way to track how many people are coming in just because they saw your flyer.

You can always put your ads on cable. You should not think that it is just for those who can afford a TV commercial. You can advertise on cable through crawls, full screen ads and above program listings. These alternative advertising methods are very affordable. Crawls can cost under $10 a day.

You can cross promote your business through partnering. National companies partner every day because it's an excellent ad tool to reach new customers and cut the advertising costs at the same time. But partnering isn't just for corporate giants. Going in with other businesses helps you save advertising money while increasing your exposure to customers.

If you are over the net then you can use YouTube as your advertisement medium. YouTube is an often-overlooked advertising vehicle. It costs nothing to post your commercial on the site and you can promote it on your own Web site so customers in your area can watch your commercial(s) online.

Again over the net it does not matter what type of company you have, you need a Web site. Potential customers hit the Internet looking for companies in their local area. If your competitor's online and you're not, guess who has the advantage. Build a Web site that's beneficial to customers, though. You want to make a positive, lasting impression and having a poorly built Web site is a terrible way to advertise your company.

Don't let the advertising game intimidate you. There are so many opportunities out there for you to advertise your company that don't involve thousands of dollars. If you're willing to do a little legwork, you'll save money and find the best, inexpensive way to advertise your service.

Our goal at TastySuccess.net is to keep you from making the mistakes that others have made and to teach you how to start a catering business. Go to TastySuccess.net and learn how easy it can be!