Different Designs and Trends in Promotional Mugs

By Imogen Brown

No one can deny the fact that promotional mugs are an unbeaten promotional tool. Over a period of time, every organization has realized that mugs have the capability to generate brand responsiveness amongst business links. These mugs are backed with the power of captivity, durability, and utility. Now the matter of concern is which design or style should be used to enhance the impact of this promotional tool. Today, in the market, you can get various types of mugs with exclusive designs, elegant colours, and trendy looks.

Promo mugs are no more a utility item; rather they have become decorative articles. Therefore, it is vital to update your knowledge base of mug designs and shapes with each passing year. Following are some the latest mug designing techniques available in the market.

• Shiny-finish design mugs are high-quality promotional mugs available in bright and vibrant colours. The glossy colours cover the whole surface of the mugs. These fade-resistant mugs can hold fast to colours, even after multiple washings.


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  Extra exuberance can be added to the colours of the mugs through a high heat thermal glazing treatment. The mugs prepared under this technique are more durable and glittery. This glossy look makes the mug more modish and fresh.


• You can use the colour sublimation technique to imprint colourful images on the surface of mugs. In this procedure, high heat is applied to make the colouring and design permanent.

Along with these designing techniques, you can choose some of the latest shapes for the mugs to give them an extraordinary look and feel. Some of the famous shapes are Cubis, bell, heart, Quadra and butch.

Heart-Shaped mugs are very attractive with their smooth exterior and curvilinear body that lures everybody. The mug holder relishes every sip of the drink he takes in this mug. Mugs that come in the shape of a bell look very different. They give a felling of uniqueness to the owner. The half eclipse of Cubis mugs is the vital point that attracts more modern, fashionable, and trendy customers. If you are planning to present a promotional mug to a person who does not appreciate trendy styles, give him a Quadra mug. It is famous for its unconventional looks. Butch mugs are sleek, longish mugs that can easily be perceived by people who value style and elegance.

Always keep the recipient in mind before designing promotional mugs, eventually they have to live with them.

Imogen Brown is the marketing manager for Clickpromogifts one of the UK's premier suppliers of promotional mugs and custom printed promotional mugs.