Bonus Flyer Printing Tips to Double Your Savings - Part II
By Robert Nugent
Are the costs of flyer printingsucking up all your profits from your advertising campaigns? Then you need all the tips and tools you can get your hands on to save cash on your prints. Here's a couple strategies you can use to boost your profits, and save money on flyer printing.
Researching Paperweights
Although many flyer-printing companies offer special discounts for certain kinds of paperweights, you don't necessarily need a heavy cardstock for your flyer advertisements- depending on your distribution strategy! For example, if you're going to distribute flyers door-to-door, or through a newspaper, then you can get by with a 60 lb type of paperweight just fine. All you have to do is order paper samples from a few different printers, before you have your flyers printed.
Perforating your flyers
The cost to perforate flyers can be small, or large, and sometimes free depending on how many flyers you have printed. If you can, instead of perforating your flyers using the printer's machines, just use printed dotted lines to save money.
Actually, you can be more creative when using dotted lines. You can use dotted lines to create a business card in the corner of your flyer. You can create a postcard type of flyer that people can fill out and send in for more information, or a free sample of your product- resulting in targeted sales leads.
Whether you have your flyers professionally perforated, or you use dotted lines, if you brainstorm you can use perforating methods and different paperweights to get better results from your advertising flyers- while saving cash on flyer printing.
Use the free resources I use to get the cheapest price rates on prints by going to http://cheapflyerprinting.net About the author |
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