Choosing the Right Advertising Message to Go on Your Bags

By Chris Ballenden

Do you make the best use of your bags? No matter whether you sell your bags or give them away for free for customers to use, it's important to make the right impression in every case.

Just imagine the power that even one individual bag has to promote your business. If you are switching over to the NWPP - non-woven polypropylene - bag, then your bags could be seen over and over again by other people. What a great advertisement for your business! It's certain that you don't want to waste it.

NWPP bags are long lasting and environmentally friendly, and that means you have an excellent opportunity to promote your business as a green one. Why not make that fact known on the bag itself? You could encourage other people to use your re-usable bags as well when they come and use your business, and that means your advertising message will go even further still.

It's a fact that bags made from non-woven polypropylene last for a very long time, which means you need to be careful about what message you put on them. It's no good advertising your latest promotion that only lasts for four weeks, because the bag will still be going strong for a long time after the promotion has been forgotten about! That's great for the environment and it certainly eases the pressure on landfills, but it's no good for your advertising message.

What you need is something that will promote your business and look fantastic printed on the side of your eco friendly bags. These bags are available in a wide array of colours and you can also use an equally wide range of colours when it comes to getting your message printed onto them. This gives you an amazing number of possibilities and every chance for your advertising message to be seen long into the future, as the quality of the print doesn't like to fade at all!

Stick to a message that is short and eye catching - an image works very well as well. Bear in mind that while these bags will be used again and again, someone who isn't using one may only see someone else's for a few seconds, so you have that long to convince them that your business - and your bags - are the ones to use.

What's more, why not try out your advertising message on more than one type of bag? There's no need to restrict yourself when you have so many to choose from! Once you have made the initial investment you will find your method of advertising will save you loads of money as well, because these bags have a far longer life than any other one you could use. That's a great message to give out to all your customers!

So think carefully about what you want to say. Sometimes simply telling people that your business is going green - in coloured type on a green bag - is the best way to make a great impression that really will last.


Environmentally friendly bags are a fantastic way to promote your business and build your brand... and with Smartbag, designing a promotional bag for your business couldn't be easier! For a quote or to make an order visit Bags.

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